What to read and watch. Guide to gratefulness

Video

A talk by Br. David Steindl Rast the Benedictine monk and interfaith scholar, on what, exactly, it means to be grateful—and the worlds that gratefulness can open up to us.
David Steindl-Rast: Want to be happy? Be grateful ”
He points out that one thing we all have in common is a desire to be happy, and posits that gratefulness is the way we get there. In this talk, Steindl-Rast offers a simple process for living gratefully: stop, look and go. Instead of rushing through life,

Advertisements

NIVEA: helps you recharge your iPhone on the beach in Rio de Janeiro

This campaign hype reel has really gained some traction over the last 48 hours, and it’s for NIVEA, who’ve created a Solar Powered iPhone Charger Print Ad to promote their ‘Sun’ line of products.  It looks like NIVEA have spent a chunk of money making this, or it’s a very limited run! Full marks for doing something absolutely amazing in print. Created by the guys at Giovanni + Draftfcb.

Orange: 4G Campaign in France

There’s almost been an Insta-everything over the last year, but this might still be a first, with Orange in France launching a new hi-speed network and creating ‘Instagallery’ to promote it. Instagallery which targeted influential instagramers, pulled their photos into staged galleries half a world away in Los Angeles, with short films made of awkwardly scripted comments being made on their photos from people walking through the galleries. Different but cool. What do you guys think?

How to benefit and search all the data stored in Facebook ? Welcoming FaceBook Graph search

Now, its been like very well-known for the entire world how BIG Facebook is, and also how influential it is . Its a single place where you have billions of people storing all their personal info, pictures ,likes and and desires. of course such a place is like a  treasure for marketers and companies. but how can you search that? how can you benefit from this amount of data, how can you analyse and see patterns ??

Rather than indexing the web, Facebook has focused on making it easier to navigate and discover content within the social network. And instead of using keywords, users will combine phrases, such as “photos of me in 2006,” “my friends in San Francisco who like The Lord of the Rings” or “restaurants in New York liked by people who like Top Chef.” Search results will change dynamically as users type. Results are personalized to each user based on their friends, location, Likes and other connections. Users can further refine their query with filters to the right of the results.

graph-search

Graph Search allows users to conduct complex queries about people, places, photos and interests. It begins to open up the wealth of data stored in Facebook and make it accessible to everyday users. Businesses can use this information to conduct market research about their existing fans and potential customers.

Screen Shot 2013-01-15 at 1.06.29 PM

if you need to see it live  log on www.facebook.com/about/graphsearch

Free 8 Resources Every Marketer Needs for Research

Big thanks to Heidi Cohen for sharing this amazing set of information

  • eMarketer provides, compiles and sells research. It’s an amazing source of information across the gamut of digital marketing topics. To attract buyers for their premium services, eMarketer offers a daily email newsletter and blog. eMarketer explains the research and clarifies the major points with easy-to-understand charts. For the press (including columnists and bloggers), their PR department is awesome.
  • Marketing Charts is a targeted B2B enewsletter that’s a strong source of data from a variety of sources. Their emailings are well worth your time.
  • Research Brief is part of the ever expanding set of MediaPost enewsletters. It offers an in-depth review of a different piece of research each business day. Its charts give new meaning to the word basic. That said, the selection can be delightfully unusual.
  • Nielsen is one of the top media tracking companies. It consistently puts out high quality findings on the digital landscape through its blog and press releases. Of particular interest are its cross platform studies.
  • comScore is Nielsen’s main competitor. Similarly, comScore provides useful media data. Their blog is a source of practical insights.
  • Compete is a second tier media data provider. But like Nielsen and comScore it constantly produces new data. It’s blog is also a good source of insights and often covers different topics than Nielsen and comScore.
  • Altimeter is a consulting firm headed by Charlene Li, Jeremiah Owang and Brian Solis (and is home to my former editor, Rebecca Lieb). As part of their business model, Altimeter does in-depth, original research that they make public via a variety of forums. It’s clear, well thought out and professionally presented. Each serving is worth your time and consideration.
  • Pew Research describes itself as a nonpartisan, US fact tank. It regularly distributes its research findings, especially those related to overall digital trends. Its information tends to be objective and vendor neutral.

Is your Social Media Monitoring Strategy Up To Date ?

Got this article on line, I am sure its useful for all of you Social media Geeks .

Before social media even came into the equation, conversation has always been the defining factor behind how well a brand is perceived. People do share their thoughts and ideas about businesses among their friends, colleagues and sometimes directly to the company.

Before You Start:

Like all things, you should define what your goals are and what you want to get out of it.

What You Should Listen Out For?

It doesn’t matter how many people are talking about your brand. Instead, what you should focus on is what they’re saying, understanding what they need and responding to it

Ways To Monitor The Conversation

Use A Social Media Dashboard
If you know what keywords to search, then the numerous social media dashboards that are available will come in useful. As always, the obvious ones that come to mind when discussing this is Tweetdeck and Hootsuite. Both will allow you to search for keywords or phrases and present a news stream that will be updated in real-time, useful for keeping tabs on mentions or seeing when people link to your site.

Use A Social Search Engine
If you want more detailed information and results, there are a number of social media search engines that will help you out. One that you should keep in mind is Topsy, a search engine that will provide you with insight into online conversations in real-time. Allowing both basic and advanced search options, Topsy allows you to see tweets linking back to you that you mightn’t have noticed first time round, like shortened URLs linking back to you. The basic service is free, but the advanced version has a free 14 day trial should you want to delve further.

Use Google Alerts
Another tool that marketers abide by, Google Alerts will email you alerts relating to keywords daily, or as soon as they come in. This is very useful if you want a summary of the day’s events, or if you get so many updates, you prefer to summarise content into one simple email.

Invest In Analytics Tools
a number of analytics tools will allow you to monitor conversations on top of providing you with statistics as well as help you identify key influencers around your brand. There are many paid tools out there that can monitor any mentions your brand gets, keywords or phrases, but the best would be Wildfire, Radian6 and Social Mention.

Use The Search Function On Social Media Sites
This one can be useful for certain things, but only if you’ve exhausted other avenues. For one, Facebook’s search is pretty poor and the type of results you get from it can be incredibly limited. Twitter’s, on the other hand, allows for more detailed searches provided you’re ok with it going just a week back (or less in some cases). The search pages for other sites like Google+ and LinkedIn tend to vary so while it can be useful to check, the success you’re going to have will be varied at best.

IOS 6 problems and solutions ,Error 3194

After along stressful day I finally managed to restore my fucking IPhone.

I have never been this angry before. On April the news of IOS 6 started circulating and then appeared that there are some website that allow you for 5$ to download the IOS6 beta. As it was my first time, I was very excited to do so, soon to realize that IOS6 is a total disaster, especially after the disappearance of Google maps. Few months passed and the official IOS6 is on iTunes,  nothing special for me except the fact that ( the website that I paid them to use IOS 6 beta ) didn’t inform people that you need to upgrade to the new IOS6 once it’s out ,coz your beta will be expired . So out of the blues I have No IOS and once I connect to the ITunes, it gives you an error 3194 (only aliens and GOD know what that means) I cant restore or upgrade or any thing . so I Email the website the I got the IOS 6 from and ask for help.

GOOGLE IT was the answer , we don’t know how to fix this error . !!!!! exactly

After few minutes, the asshole who runs the twitter account @iosregister tweets saying “those who are living under a rock, u need to update ur IPhone to ios 6 coz the beta is expired … and if your stuck you need to downgreade ur ios to 5.1 , I guess he actually forgot to tell people to look inthier crystal balls to know how to get that done .

10 hours of trial and error and jumping from one blog to another YouTube video and nothing works. Needless to say APPLE Support Sucks Monkey balls . usless  usless useless

Finally I get this video on YouTube and it explains everything by details. And finally the SHIT is over

1) you need to be admin on ur PC

2) download a file called TinyUmbrella from http://thefirmwareumbrella.blogspot.com.br/

3) download IOS 6 or IOS 5.1.1 framework from http://www.maclife.com/

4) follow the video